Amanda Cruzeiro

Amanda Cruzeiro is the Nordic Lead for Believe & b:electronic, working across artist development, label strategy, and global partnerships. She partners with some of the biggest artists and labels in dance music to build culturally relevant projects that drive long-term audience growth. Previously, she held key roles at Universal Music Sweden and AWAL as a Commercial Partnership Manager, developing strategies that connect artists with global audiences while staying rooted in community and culture.