WHO: Founders of Native Instruments – Daniel Haver And Mate Gallic. Interviewed by Heiko Hoffmann (Groove Magazine, Editor-in-Chief)
WHAT: IMS were proud to feature two of the most influential innovators in electronic music today – to tell their story to the IMS delegation. Instrumental in changing the production and live elements of DJ-ing and performance, co-owners Matt and Daniel touched on their beginnings, game-changing products and insight into what they are working on for the future.
HIGHLIGHTS: Talk of a synthesizer they are working on releasing soon and what NI has planned for the near future.
Daniel Haver: “We want to be where our customers are, we want to create product that suites the user case.”
Mate Galic: “We never wanted NI to be for a specific genre, we want to help create music genres.”
To watch all the forthcoming IMS 2014 videos subscribe to our channel.