IMS ASIA-PACIFIC: SPOTLIGHT ON Taiwan

Capital: Taipei
Population: 23.4 million

Taiwan is a populous island off the east coast of China and while the island itself may be physically smaller than its neighboring countries, Taiwan has an immense and effective culture to offer. Taiwan considers itself an early embracer of electronic music amongst the Asia-Pacific region. Home to a Road to Ultra event and many other well-known parties, the country made itself known as a stop on the Asia circuit for international talents early on. When the electronic boom (both in culture and in finances), Taiwan presented the opportunistic chance for worldwide brands like Ultra to step in to provide the bookings and claim a valuable stake in the unique location.

Uniquely, Taiwan is home to a large underground scene. Thanks to its early familiarity with electronic music, many Taiwanese talents began cultivating their own interest in the music and helped to build the base for its own local music culture. Since, underground clubs like Korner have opened to continue supporting both local and global talents and continue the growing interest in electronic music as a whole.

Major Music Festivals:

Road to Ultra Taiwan
Spring Scream
2F White Party (canceled for venue concerns)
Spring Wave

Major Nightclubs:

Elektro
OMNI
Korner
Myst
Room 18

Taiwanese Talents:

DJ Cookie
Junior
Noodles
DJ Mykal (林哲儀)

Major concerns and limitations:

Fees for large-scale international bookings have skyrocketed
A strong divide between foreign and local scenes
Taiwan is not yet seen as a priority on the global scale

Unlike other surrounding territories, the government has not presented any major challenges to the growing interest in electronic music for Taiwan. Despite regular and uncommon permit issues, the major challenges that Taiwan faces do not come from an authoritative presence. Instead, many of the issues the country will have to hurdle over in the near future are challenges out of their control.

Though Taiwan has openly welcomed electronic music for years, booking fees for major artists have skyrocketed since the electronic music phenomenon took off in the West, making it extremely difficult to successfully bring “headlining” artists to Taiwan. Furthermore, Taiwan has not yet established itself as a major global player in the electronic scene. With high booking fees and a low priority rating for international players, Taiwan faces the challenge of finding ways to avoid being overlooked on the international circuit.

Attend IMSAP